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Our Team

Daimen Boni

Daimen Boni

President

Daimen has been in the finance industry over 29 years. He started as an account manager for an established agency in 2009 and bought that agency in 2017. He has established a name along the West Coast and Alaska with providing tailored products, detailed advice, and a hands on approach providing dealers tremendous growth and wealth. He credits the success of the agency to his team and trusted partners!

Alyssa Garcilazo

Alyssa Garcilazo

Area Manager for WA, ID, and OR

Alyssa Garcilazo is the Area Manger for WA, OR, and north ID. Alyssa brings 15 years of experience from sales training to everything in the finance department. Alyssa is also a professional body builder and is a 2 time national champion. Her dedication and drive for success will help translate into stronger partnerships and greater results for our dealers.

Ollie Boni

Ollie Boni

Admin Manager

Ollie is a student at Gonzaga University and is majoring in business finance with a minor in entrepreneurship. He was selected to attend the Hogan School of Business at GU. Ollie assists with on-boarding, web support & scheduling.

Brian Rohm

Brian Rohm

Executive Vice President
(Minority Partner)

Brian brings 20+ years of expertise in finance within Automotive, RV, and PowerSports excelling in team development and performance. His background spans large corporations, regional dealer groups, and independent dealerships, demonstrating his versatility and skill in customizing solutions. Outside of work, Brian loves spending time with his family, riding motorcycles, and enjoying the great outdoors.

Bradford Lane

Bradford Lane

Area Manager. MT, ID UT

Bradford Lane serves as the Area Manager for Montana, southern Idaho, Utah, and Arizona. With over 30 years of experience spanning the Auto, RV, Marine, and PowerSports industries, Brad brings a wealth of knowledge and insight. His extensive background working with both independent dealers and large dealer groups gives him a unique perspective on the nuances of each market. Brad’s expertise and strategic approach empower our dealers to thrive in any economic environment.

Tara Boni

Tara Boni

Operations Manager

Tara is the backbone that helps the agency run smoothly.

Kristy Stanton

Kristy Stanton

Office Manager

With over 20 years of experience in the Auto, RV, PowerSports back office, Kristy brings a deep understanding of operations that makes her an invaluable asset to our team. Known for her reliability and expertise, she’s highly regarded by our dealers. Kristy manages claims, cancellations, contract edits, reporting, remittances, and vendor partnerships with precision and professionalism.

Ellie Boni

Ellie Boni

Account Development Coordinator

Recognized for her leadership and academic excellence, Ellie plays a vital role in supporting dealership onboarding, leading training seminars, and providing F&I expertise across multiple sectors. In addition, she oversees social media strategy and ensures the accurate and efficient processing of claims and contracts, contributing to a seamless dealer experience.

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